coy (Adjective) — Affectedly modest or shy especially in a playful or provocative way.
coy (Adjective) — Showing marked and often playful or irritating evasiveness or reluctance to make a definite or committing statement. ex. "a politician coy about his intentions"
coy (Adjective) — Modestly or warily rejecting approaches or overtures. ex. "like a wild young colt, very inquisitive but very coy and not to be easily cajoled"