branding (Noun) — The act of stigmatizing.
branding (Noun) — Giving a product or service a particular image or brand identification.
branding (Verb) — Burn with a branding iron to indicate ownership; of animals.
branding (Verb) — Accuse or condemn openly or formally; classify or describe as disgraceful. ex. "She was branded by society because she had a child out of wedlock"
branding (Verb) — Mark with a brand or trademark. ex. "when this product is not branded it sells for a lower price"
branding (Verb) — Mark or expose as infamous. ex. "She was branded a loose woman"